Digestive Bitters

Gut Health is Good Health!

Digestive bitters support digestive health & liver function, assist appetite regulation, and soothe symptoms of gas, bloating, heartburn & indigestion.*

Embrace the challenge. Taste Bitter, Feel Better.*

Your Gut on Bitters Infographic Timeline Green

All About Bitters

Humans evolved consuming a vast amount of wild plants, most of which were rich in the bitter flavor. With the birth of industrial agriculture, the bitter flavor was stripped away in exchange for mostly pleasant flavors: sweet, salty and processed food. Today we have a dramatic lack of bitterness in our daily diets.

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But our bodยญies are built for bitter flavors! Bitter engages and excites the digestive system. Our brilliant tongue is like the doorbell to the digestive system. When we taste something bitter it rings that doorbell, โ€œDing-dong! Time to eat, time to wake up, time to digest!โ€ All the digestive organs & secretions get โ€œturned onโ€ in preparation for the incoming food!

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We encourage you to explore the flavor of bitter on a daily basisโ€”whether it's a bitter green salad before dinner, a fresh spring dandelion green from your front yard, or Urban Moonshine bitters right on your tongue.